About the Program

Following Sarah’s decision to close I Quit Sugar in February 2018, the 3 million-strong community, as well as major food operators, reached out to request the popular Tick Program continue. In June 2018, we did just that, offering it to a growing number of partners. 

We’ve also made it a Program that’s run not-for-profit. With all profits from the Tick Program going to Sarah’s philanthropic Trust. Like, all of it. Click here to read about Sarah’s philanthropic commitment and the charity projects she’s completed with Two Good Co and World Bicycle Relief

The I Quit Sugar Tick is a readily identifiable red stamp displayed on a variety of products that assist Australians seeking an ethical, sustainable and low-sugar lifestyle. To qualify for a Tick recommendation, your product or brand must satisfy strict criteria, which you can read all about here. 

Approved Brands

Want to join the list of supported brands? Get in touch today.

The IQS Tick Criteria

If your product is a food product it must:

  • Contain less than 1.5 teaspoons of sugar per serve
  • Contain no toxic or processed seed oils
  • Contain no artificial colours, preservatives or MSG

Is it sugar?

  • Approved and recommended sugar substitutes: natural fruit, rice malt syrup, stevia, monk fruit.
  • Accepted sugar substitutes: honey, maple syrup, molasses, dates, erythritol, xylitol, maltose, coconut sugar, raw, brown or white sugar.
  • Not-approved sugar substitutes: sucralose, aspartame, saccharin, high-fructose corn syrup, agave, maltitol, sorbitol, mannitol.

Your product will also demonstrate:

  • Sustainable or reusable packaging
  • ethical production practices
  • Minimal processing for food-related products

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Enquire Today!

Email us on tick@sarahwilson.com or through the contact form below.